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Content Introduction 広報の誕生と導入、大衆消費社会の到来、成熟社会への企業広報、ＣＳＲ広報前夜…。日本の広報・ＰＲの歴史をたどることによって、その言葉の持っている意味を探り直す。

Registration Number	Library	Book Place	Call Number	Category	Restriction	Status
181109173	Tamaho	閉架書庫(一般)	674 ｲ	General Books

Reservation Count 0

Title	日本の広報・ＰＲ１００年
Title (Reading)	ﾆﾎﾝ/ﾉ/ｺｳﾎｳ/ﾋﾟｰｱｰﾙ/ﾋｬｸﾈﾝ
Subtitle	満鉄からＣＳＲまで
Subtitle (Reading)	マンテツ／カラ／シーエスアール／マデ
Author	猪狩／誠也∥編著
Author (Reading)	ｲｶﾘ,ｾｲﾔ
Publisher	同友館
Publisher (Reading)	ﾄﾞｳﾕｳｶﾝ
Base Price	￥３０００
ISBN	4-496-04773-2
Number of Pages, etc.	１０，３１４ｐ
Dimensions	２２ｃｍ
NDC	674.21
Content Description	広報の誕生と導入、大衆消費社会の到来、成熟社会への企業広報、ＣＳＲ広報前夜…。日本の広報・ＰＲの歴史をたどることによって、その言葉の持っている意味を探り直す。

Important Points

Please note that due to copyright restrictions, some materials may not be available for loan.
Please also be aware that the latest issue of magazines cannot be borrowed until the next issue is received.
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You can reserve up to five items per person using the online reservation service.
However, for assigned reading books, the limit is two items. Audiovisual materials (videos, CDs, DVDs) cannot be reserved.

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