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アリエリー教授の「行動経済学」入門 お金篇

  • Content Introduction セール、セット売りに目がない。当たりが出るまでクジを引き続ける。有料登録をずるずる続けてしまう…。お金の失敗エピソードを紹介しながら、行動経済学で「つい買ってしまう」心理を解き明かす。
待機中

Collection Information

Registration Number Library Book Place Call Number Category Restriction Status
91139266 Tatomi 社会・法律 331 ｱ General Books 　
Reservation Count 0

Basic Information

Title アリエリー教授の「行動経済学」入門
Title (Reading) ｱﾘｴﾘｰ/ｷｮｳｼﾞｭ/ﾉ/ｺｳﾄﾞｳ/ｹｲｻﾞｲｶﾞｸ/ﾆｭｳﾓﾝ
Volume Number お金篇
Volume Number (Reading) ｵｶﾈﾍﾝ
Author ダン・アリエリー∥著
Author (Reading) ｱﾘｴﾘｰ,ﾀﾞﾝ
Author ジェフ・クライスラー∥著
Author (Reading) ｸﾗｲｽﾗｰ,ｼﾞｪﾌ
Author 櫻井／祐子∥訳
Author (Reading) ｻｸﾗｲ,ﾕｳｺ
Publisher 早川書房
Publisher (Reading) ﾊﾔｶﾜ/ｼｮﾎﾞｳ
Base Price \1800
ISBN 978-4-15-209760-6
Number of Pages, etc. 334p
Dimensions 19cm
NDC 331
Content Description セール、セット売りに目がない。当たりが出るまでクジを引き続ける。有料登録をずるずる続けてしまう…。お金の失敗エピソードを紹介しながら、行動経済学で「つい買ってしまう」心理を解き明かす。
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