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Material Details

Material Details - All Items

ブランド評価と価値創造 モデルの比較と経営戦略への適用

  • Content Introduction ブランド資産の価値評価と創造をめぐって、具体的なモデルを通して、ブランド概念のあり方、価値評価の考え方、モデル構築の考え方とモデル、評価のもとでの戦略的なブランド・マネジメントのあり方などを解説。
待機中

Collection Information

Registration Number Library Book Place Call Number Category Restriction Status
91084983 Tatomi 閉架書庫 336 ｶ General Books 　
Reservation Count 0
Important Points
  • Please note that due to copyright restrictions, some materials may not be available for loan.
  • Please also be aware that the latest issue of magazines cannot be borrowed until the next issue is received.
  • To make reservations via the homepage, you need to complete user registration at the library and register your password and email address.
  • You can reserve up to five items per person using the online reservation service.
  • However, for assigned reading books, the limit is two items. Audiovisual materials (videos, CDs, DVDs) cannot be reserved.
  • Select the receiving library and press the "Add to Reservation Cart" button.

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